What if shipment data could move as easily as the goods themselves? In this panel discussion, you’ll hear lessons from a real‑world initiative that tested a simpler, more scalable way to share carton‑ and pallet‑level shipment information across trading partners. Learn how GS1 Standards, including Electronic Product Code Information Services (EPCIS), Serial Shipping Container Code (SSCC++) identifiers, RAIN radio frequency identification (RAIN RFID), and GS1 Digital Link, enabled easier access to logistics data without complex system integrations. Walk away with practical insights on improving claims compliance and inventory accuracy as well as building a more connected, event‑driven supply chain.