Full Name
Melanie Hilton
Professional Title
SVP, Community Engagement
Company
GS1 US
Speaker Biography
As Senior Vice President of Community Engagement, Melanie Nuce-Hilton leads the strategy to drive broader adoption and use of GS1 Standards and solutions across 25 industries through meaningful collaboration. Ms. Nuce-Hilton serves as lead ambassador to the apparel, general merchandise, foodservice, retail grocery, and healthcare sectors to drive improved supply chain visibility. Overseeing education and training, product management and customer support, she links community with internal capabilities to foster growth and improve business processes.

Ms. Nuce-Hilton also leads the GS1 US Innovation function in investigating new technologies to increase the relevance and reach of GS1 Standards. Drawing on her extensive background in retail technology, she oversees the exploration of collaboration opportunities to help businesses leverage emerging technologies including artificial intelligence, computer vision, machine learning, the metaverse and more to address multiple areas such as autonomous retail and circular economy/sustainability.

Previously, Ms. Nuce-Hilton led Corporate Development at GS1 US, managing a pipeline of opportunities where GS1 Standards help drive business process efficiencies and innovation. Prior to that, she was Vice President, Apparel and General Merchandise at GS1 US, leading a retail industry initiative group focused on improving inventory accuracy, exchanging standardized product data and achieving source to store visibility.

Before joining GS1 US, Ms. Nuce-Hilton was the director of retail industry marketing at GXS (now OpenText) and also served as a global product manager for both supply chain visibility and data synchronization applications at GXS. Ms. Nuce-Hilton also spent several years in various supply chain and consulting roles, with an emphasis on business-to-business relationships, electronic data interchange implementation and warehouse automation projects.

Ms. Nuce-Hilton is active in the ongoing development of global standards and is a frequent speaker at educational seminars and industry tradeshows. She has presented at the National Retail Federation’s BIG Show, Council for Supply Chain Management Professionals Edge and World Business Forum. She is a frequent resource on retail and supply chain technology topics for media outlets such as Fast Company, Forbes, Wall Street Journal and more.

Ms. Nuce-Hilton earned her bachelor’s degree in professional studies from Bethany University.
Melanie Hilton