The largest retailer‑owned cooperative in the U.S. is rolling out a multi‑year U.S. FDA Food Safety Modernization Act (FSMA) Rule 204 traceability program across 700+ suppliers, multiple distribution centers, and complex fresh‑food transformation operations. Hear how they’re engaging suppliers of all sizes with evolving GS1®‑based labeling and data requirements and how to embed traceability into Warehouse Management Systems, Extended Producer Responsibility (EPR), and seafood processing workflows. Explore real‑world trade‑offs in scanning strategies and see how GS1 Standards enable practical, end‑to‑end compliance in action.