Peter Bloch leads the market development and adoption of RFID solutions in Healthcare for North American at Avery Dennison, the world’s largest RFID partner. Peter has many years of experience in the RFID industry including positions at NCR Corporation and Promega, the world's largest privately held Biotechnology Company. He has a focus on developing and leading initiatives that provide real-time visibility and connecting the digital with physical worlds. Peter has spent his career managing relationships and developing programs with much of the RFID ecosystem, including: brand owners, pharma and med device manufacturers, airlines, converters, and systems integrators