In this “back to the fundamentals” session, the building blocks of a strong master data foundation will take center stage with a focus on adhering to GS1 Standards. Find out what’s good, better, and best when it comes to the application of product identification, attribution, and image sharing in the grocery industry. Topics will cover creating a culture of data quality and transparency by engaging key functional leadership to support it; utilizing the Global Data Model to simplify and harmonize exchange of product data; as well as leveraging quality data to help increase operational efficiencies across the supply chain.